:root {
  --paper: #f2efe8;
  --ink: #171714;
  --muted: #6c6a63;
  --line: #c9c5ba;
  --white: #fbfaf6;
  --signal: #d8472f;
  --dark: #242825;
  --max: 1180px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; background: var(--paper); color: var(--ink); font-family: Inter, ui-sans-serif, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif; font-size: 16px; line-height: 1.55; }
a { color: inherit; }
.site-header, main, footer { width: min(calc(100% - 40px), var(--max)); margin-inline: auto; }
.site-header { min-height: 76px; display: flex; align-items: center; justify-content: space-between; border-bottom: 1px solid var(--line); }
.wordmark { font-size: 13px; font-weight: 750; letter-spacing: .11em; text-decoration: none; text-transform: uppercase; }
nav { display: flex; gap: 28px; }
nav a { color: var(--muted); font-size: 13px; text-decoration: none; }
nav a:hover, nav a:focus-visible { color: var(--ink); }
.hero { display: grid; grid-template-columns: minmax(0, 1.35fr) minmax(300px, .65fr); gap: clamp(48px, 8vw, 110px); align-items: end; padding: 88px 0 72px; }
.eyebrow, .section-index, .sample-kicker { margin: 0 0 22px; color: var(--signal); font-size: 12px; font-weight: 750; letter-spacing: .13em; text-transform: uppercase; }
h1, h2, h3, p { margin-top: 0; }
h1, h2 { font-family: Georgia, "Times New Roman", serif; font-weight: 500; letter-spacing: -.035em; }
h1 { max-width: 850px; margin-bottom: 30px; font-size: clamp(52px, 6.7vw, 92px); line-height: .97; }
h2 { max-width: 700px; margin-bottom: 24px; font-size: clamp(38px, 5vw, 66px); line-height: 1.02; }
h3 { margin-bottom: 10px; font-size: 19px; line-height: 1.25; }
.lede { max-width: 690px; margin-bottom: 34px; color: #3f3e39; font-size: clamp(19px, 2vw, 24px); line-height: 1.5; }
.offer-line { display: flex; flex-wrap: wrap; gap: 12px 28px; padding: 17px 0; border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); color: var(--muted); font-size: 14px; }
.offer-line strong { color: var(--ink); }
.primary-action { display: inline-flex; gap: 16px; align-items: center; margin-top: 34px; padding-bottom: 5px; border-bottom: 2px solid var(--ink); font-weight: 700; text-decoration: none; }
.portrait-card { margin: 0; }
.portrait-card img { display: block; width: 100%; aspect-ratio: 1 / 1; object-fit: cover; filter: saturate(.88) contrast(1.02); }
.portrait-card figcaption { display: flex; justify-content: space-between; gap: 16px; padding-top: 12px; color: var(--muted); font-size: 12px; }
.portrait-card figcaption strong { color: var(--ink); }
.proof-strip { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--ink); border-bottom: 1px solid var(--ink); }
.proof-strip p { margin: 0; padding: 18px 10px; font-size: 12px; font-weight: 700; letter-spacing: .04em; text-align: center; text-transform: uppercase; }
.proof-strip p + p { border-left: 1px solid var(--line); }
.section { padding: 110px 0; border-bottom: 1px solid var(--line); }
.two-col { display: grid; grid-template-columns: .9fr 1.1fr; gap: clamp(48px, 8vw, 110px); }
.deliverable-list article { display: grid; grid-template-columns: 42px 150px 1fr; gap: 18px; padding: 24px 0; border-top: 1px solid var(--line); }
.deliverable-list article > span { color: var(--signal); font-size: 12px; font-weight: 750; }
.deliverable-list p { margin-bottom: 0; color: var(--muted); }
.section-heading { display: flex; justify-content: space-between; gap: 48px; align-items: end; margin-bottom: 48px; }
.section-heading > p { max-width: 390px; color: var(--muted); }
.sample-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.sample-card { min-height: 410px; display: flex; flex-direction: column; padding: clamp(28px, 5vw, 58px); background: var(--white); border: 1px solid var(--line); }
.sample-card h3 { max-width: 520px; font-family: Georgia, "Times New Roman", serif; font-size: clamp(31px, 4vw, 50px); font-weight: 500; letter-spacing: -.025em; }
.sample-card > p:not(.sample-kicker) { max-width: 520px; color: var(--muted); }
.sample-card a { margin-top: auto; font-weight: 700; text-decoration-thickness: 1px; text-underline-offset: 5px; }
.sample-card-dark { background: var(--dark); color: var(--white); border-color: var(--dark); }
.sample-card-dark > p:not(.sample-kicker) { color: #bfc3bc; }
.scope { display: grid; grid-template-columns: .8fr 1.2fr; gap: clamp(48px, 8vw, 110px); }
.scope-columns { display: grid; grid-template-columns: 1fr 1fr; gap: 42px; }
.scope-columns h3 { padding-bottom: 14px; border-bottom: 1px solid var(--ink); }
ul { margin: 0; padding: 0; list-style: none; }
li { padding: 10px 0; border-bottom: 1px solid var(--line); color: var(--muted); }
.closing { padding: 120px 0 130px; }
.closing h2 { max-width: 900px; }
.closing > p:last-child { max-width: 670px; color: var(--muted); font-size: 18px; }
footer { display: flex; justify-content: space-between; gap: 20px; padding: 26px 0 38px; border-top: 1px solid var(--ink); color: var(--muted); font-size: 12px; }
footer p { margin: 0; }

@media (max-width: 820px) {
  .site-header nav { display: none; }
  .hero, .two-col, .scope { grid-template-columns: 1fr; }
  .hero { padding-top: 60px; }
  .portrait-card { max-width: 460px; }
  .proof-strip { grid-template-columns: 1fr 1fr; }
  .proof-strip p:nth-child(3) { border-left: 0; border-top: 1px solid var(--line); }
  .proof-strip p:nth-child(4) { border-top: 1px solid var(--line); }
  .section-heading { display: block; }
  .sample-grid { grid-template-columns: 1fr; }
}

@media (max-width: 560px) {
  .site-header, main, footer { width: min(calc(100% - 24px), var(--max)); }
  h1 { font-size: 48px; }
  .section { padding: 78px 0; }
  .deliverable-list article { grid-template-columns: 34px 1fr; }
  .deliverable-list article p { grid-column: 2; }
  .scope-columns { grid-template-columns: 1fr; }
  .sample-card { min-height: 360px; }
  footer { display: block; }
  footer p + p { margin-top: 6px; }
}

@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }